According to a March GlobalWebIndex (GWI) survey, while more than half of respondents (56%) said they aren't planning to pay for new subscriptions, the second-largest share (19%) said they’re thinking about subscribing to Netflix. Disney+ and Amazon Prime Video were also up for consideration, by 14% and 11% of respondents, respectively.
GWI's findings show that US internet users are considering a plethora of new services as lockdown persists, despite other data that suggests consumers are pausing spending.
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