Our Global Digital Ad Spending forecasts have been updated for 2019. See the new report collection.
- What’s the forecast for global digital ad spending for 2019? We forecast digital ad spending will rise 17.1% to $327.28 billion in 2019, with Alibaba, Facebook and Google as the leading digital ad sellers. The three companies will account for 61.2% of the total global digital ad market. In 2019, Google will become the first digital ad seller to cross the $100 billion mark in net digital ad revenues.