Glossier Hits $1 Billion Valuation: Are Successful D2C Brands Just Outliers?

Audio by eMarketer Editors  | Mar 25, 2019
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Glossier Hits $1 Billion Valuation: Are Successful D2C Brands Just Outliers?
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Retail
eMarketer Podcast
United States

In the latest episode of "Behind the Numbers," eMarketer principal analyst Andrew Lipsman discusses how direct-to-consumer brands find success in creating personal relationships with their customers.

What Direct-to-Consumer (D2C) Brands Are US Internet Users Aware of vs. Interested in Purchasing? (% of respondents, Oct 2018)
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