Industry Voices: Marketing in Uncertain Times with MercadoLibre Advertising

Industry Voices: Marketing in Uncertain Times with MercadoLibre Advertising

Juan Lavista, LATAM marketing and insights head at MercadoLibre Advertising, speaks with eMarketer vice president of business development Marissa Coslov about the ecommerce technology firm's response to the coronavirus pandemic, how marketers are adjusting their advertising campaigns in the wake of the crisis, and the most searched products in Latin America.

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