Americans are spending less time with most major media, with one major exception: smartphones. eMarketer has curated this Roundup of articles, insights and interviews to break down the key trends in mobile marketing today.
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YOU'LL LEARN:
- The latest eMarketer estimates on mobile media time spent
- What the deal is with teens and their smartphones
- How mobile wallets and apps are faring
- How Dunkin’ Brands and eBay are navigating mobile