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Following unprecedented pandemic growth, US mobile gaming continues upward climb

Article by Sara Lebow | Jan 18, 2022

The forecast: Mobile app gaming has managed to hold on to its pandemic-driven success and then some, reversing our previous predictions that time spent gaming with mobile apps would decline in the US after 2020.

Dive deeper:

Following a 15.9% increase in 2020, time spent gaming via mobile apps grew by 1.2% in 2021—or approximately 30 seconds—in daily average time.
Gaming app time will make up around 13% of all US app time in 2022 and will remain above 12% for the foreseeable future.
Higher engagement is driven by increased overall time spent with smartphones, as well as increased gaming app adoption among older smartphone users.
Roblox and Discord drive gaming platform growth, especially among Gen Z users, while games like Pokémon Go and Candy Crush remain popular across generations

Looking ahead: US time spent gaming via mobile app will continue a slow but steady increase in years to come, evidencing gaming's increased popularity is more than just a pandemic phase.

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